How to set up my Facebook Pixel ID?

Sure, here are the steps to connect your website to Facebook’s Event Manager:

Step 1. Access Event Manager #

• Log in to your Facebook Business Manager account.
• Click on the “All Tools” option from the menu bar.
• From the dropdown menu, select “Event Manager.”

Step 2. Connect Data Source #

• On the Event Manager screen, locate the “Connect data sources” option in the menu. 
• Click on it.

Step 3. Choose Web and Connect #

• A pop-up window will appear. Choose the “Web” option from the available data sources.
• Click the “Connect” button to proceed.

Step 4. Create a New Dataset #

• In the pop-up window, enter a desired name for your new dataset (e.g., “My Website Pixel”).
• Click the “Create” button to confirm the dataset creation.

Step 5. Enter the Website URL and Verify #

• You’ll be prompted to enter your website URL in the designated field.
• Click the “Check” button to verify the connection between Facebook and your website.

Step 6. Find and Copy Pixel ID #

• Once the verification is complete, return to the “Event Manager Overview” page.
• Locate the newly created dataset (e.g., “My Website Pixel”).
• You’ll find the Pixel ID displayed within the dataset details.
• Copy this Pixel ID for future use.

You have successfully created a new Facebook dataset with a Facebook Pixel ID. Now you can integrate the Pixel ID with the Conversios WordPress Plugin and Shopify Apps that you are using for tracking.

If you further wish to generate a Facebook conversion API access token.

Please refer -How To Generate Facebook Conversions API Token.