Question 1

What is a Microsoft Performance Max campaign?

Accepted Answer

Microsoft Performance Max is an AI-powered campaign type that displays your products across Microsoft’s Search Network, Audience Network, and partner placements—all from a single campaign setup. It automates targeting and ad placements to boost visibility and conversions.

Question 2

How does the Conversios plugin simplify Microsoft Ads setup?

Accepted Answer

Conversios integrates Microsoft Advertising directly into your WooCommerce dashboard. It allows you to connect your Microsoft account, sync your product feed, and launch Performance Max campaigns—all without switching platforms or using manual configurations.

Question 3

What are the steps to launch a Performance Max campaign using Conversios?

Accepted Answer

After logging into WooCommerce, open the Conversios plugin, go to Campaign Management, access the Microsoft PMAX tab, click “Create New Campaign,” enter campaign details, and hit “Launch.” Your campaign goes live instantly in your Microsoft Ads account.

Question 4

Where do I manage and monitor my Performance Max campaign after launch?

Accepted Answer

While campaign creation happens in Conversios, performance monitoring—like tracking clicks, impressions, and conversions—takes place within your Microsoft Advertising dashboard.

Question 5

What are best practices for running a successful Performance Max campaign?

Accepted Answer

Let the campaign run 2–3 weeks before making changes, optimize your product feed with high-quality titles and images, set a realistic daily budget, and explore Microsoft’s targeting features to refine performance over time.

Question 6

Do I need technical skills to set up Microsoft Ads through Conversios?

Accepted Answer

No. Conversios is designed for simplicity. You don’t need to write code or manage complicated ad structures—everything is handled via an intuitive plugin interface.

Expert Blogs From Conversios

How to Launch Microsoft Performance Max Campaign Using Conversios Plugin