Question 1

What is Meta Verified for Shops?

Accepted Answer

Meta Verified for Shops is a paid subscription by Meta that gives your business a verified badge, improved visibility, live support, brand protection, and access to exclusive profile tools across Facebook and Instagram.

Question 2

Is Meta Verified worth it for small businesses in 2025?

Accepted Answer

Yes, Meta Verified can be worth it for small businesses that rely on Meta Ads or social commerce. It improves trust, offers better support, and may enhance visibility. However, stores not actively using Meta may not see a strong return.

Question 3

How much does Meta Verified cost?

Accepted Answer

Meta Verified costs between $14.99 and $27.99 per month, depending on your country and whether you subscribe via desktop or mobile. There’s no one-time fee, and canceling removes the badge and all perks.

Question 4

Does Meta Verified improve conversion tracking?

Accepted Answer

Indirectly, yes. The badge builds trust, which can increase clicks and conversions. To accurately track performance gains, it's recommended to use server-side tracking like Facebook CAPI with tools like Conversios.

Question 5

Can I measure the ROI of Meta Verified?

Accepted Answer

Yes, you can measure ROI by tracking key metrics like purchases, add-to-carts, and revenue using server-side tools like Conversios. This helps you assess if the subscription is truly delivering value.

Expert Blogs From Conversios

Meta Verified Shops in 2025: Are the Benefits Worth It for Your eCommerce Business