TikTok has quickly become one of the most powerful marketing channels for eCommerce brands. With over a billion active users, it offers an unmatched opportunity to connect with younger audiences through short, engaging videos.
TikTok also provides a TikTok pixel setup feature that allows online stores to showcase products directly on the platform and track ad performance accurately.When combined with TikTok Ads, this creates a complete shopping experience that drives traffic and boosts sales.
In this guide, you’ll learn how to easily create and sync a product feed to your TikTok Catalog using the Conversios Product Feed Manager for WooCommerce.
Why Connect Your Store to TikTok Catalog
Integrating your product feed with TikTok Catalog gives your brand a significant edge. Here’s why it matters:
- Showcase your products directly on TikTok: Users can view and shop without leaving the platform.
- Sync product updates automatically: Ensure that prices, stock levels, and descriptions always stay accurate.
- Enable TikTok Shopping campaigns: Promote products with high-quality visuals pulled directly from your feed.
- Save time with automation: No need to manually upload or update product listings.
If you already run TikTok Ads, connecting your TikTok Catalog is the next step to unlock full eCommerce performance.
How to Connect Your TikTok Business Account
Before creating your feed, connect your TikTok Business Account with Conversios.
Step 1:
In your WordPress dashboard, go to the Conversios Plugin Dashboard and navigate to Product Feed Manager.
Step 2:
From the Product Feed dropdown, select Channel Configuration.
Step 3:
Click on TikTok Business Account, then click Continue with TikTok. This will redirect you to TikTok’s login page where you can authorize your account.
Step 4:
After signing in, choose the TikTok Business Account connected to your TikTok profile.
Step 5:
Map one catalog to your target country and click Save Settings.
Note: If no existing catalog is found for the selected country, a new TikTok Catalog will be created automatically.
Once your TikTok Business Account is linked, you’re ready to generate a product feed.
How to Create a Product Feed for TikTok Catalog
Step 1: Go to Feed Management
In the Conversios dashboard, select Feed Management from the Product Feed tab.
Step 2: Create a New FeedClick Create New Feed in the top-right corner.
Give your feed a relevant name such as “Holiday Campaign” or “USA TikTok Feed.”
Step 3: Set Up Auto-Sync
Choose whether to enable auto-sync and set the interval (daily, weekly, or custom). This keeps your TikTok catalog updated automatically.
Step 4: Select Feed Channels
Choose TikTok Catalog from the available feed channels. You can also select Google Merchant Center if you plan to manage multiple platforms together.
Step 5: Choose Products for Your Feed
Once your feed is created, you’ll be redirected to the product selection screen. Select the products you want to include.
Step 6: Sync Products
After selecting the products, click Sync Products on the top-right corner. The Conversios plugin will automatically map product categories and attributes.
Step 7: Finalize Feed Mapping
Review your feed mapping details and make any necessary edits. Once everything looks good, click Sync Products again to finalize the process.
Your WooCommerce products are now successfully synced to your TikTok Catalog.
Pro Tips for Better TikTok Product Performance
- Use high-quality product images: TikTok is a visual platform, so clear, vibrant photos perform best.
- Keep product titles short and catchy: Avoid keyword stuffing; focus on readability.
- Add accurate prices and stock info: Outdated data leads to poor user experience.
- Enable auto-sync: Keeps your catalog fresh and accurate without manual updates, and pair it with server-side tracking to ensure accurate attribution from TikTok Ads.
Why Use Conversios for TikTok Feed Management
Manually uploading and updating products on TikTok can be time-consuming. The Conversios Product Feed Manager automates the entire process, saving you hours of work every week.
Here’s what you can do with Conversios:
- Connect multiple channels like Google, Microsoft, Meta, and TikTok
- Automate product feed syncs based on schedule
- Map product attributes quickly with built-in templates
- Manage feeds and performance from one dashboard
Whether you’re a small business or a growing brand, Conversios helps you simplify your marketing operations and improve product visibility across multiple ad platforms.
Conclusion
Integrating your WooCommerce store with TikTok Catalog gives you a direct path to reach millions of active shoppers.
With Conversios, you can create, sync, and manage your TikTok product feed automatically — ensuring your catalog is always up to date and optimized for performance.
Start using Conversios today to bring your WooCommerce products to TikTok and unlock new sales opportunities through the power of social commerce.
Frequently Asked Questions
Q1. What is a TikTok Catalog?
TikTok Catalog is a business feature that allows eCommerce stores to showcase products directly on the TikTok platform for ads and shopping experiences.
Q2. How often should I sync my TikTok product feed?
Daily syncing is recommended to keep product data updated automatically.
Q3. Can I use the same feed for Google and TikTok?
Yes. Conversios allows you to manage multiple channels within one dashboard, including Google Merchant Center and TikTok Catalog.
Q4. Do I need a TikTok Business Account for product feed integration?
Yes. A TikTok Business Account is required to link and manage product catalogs using Conversios.