What Are Real-Time Reports?

Real-time reports refer to the ability to monitor user behavior on your website or app in the last 30 minutes. With real-time reports, you can see the number of active users on your site or app, the pages they are viewing, the events they are triggering, and more. This information is critical for making informed decisions about your website or app. Such as identifying popular pages and content, troubleshooting technical issues, and measuring the effectiveness of marketing campaigns.

Why Is It Important For Website And App Owners?

Real-time reporting is essential for e-commerce websites and app owners. Especially for those who want to stay on top of user behavior and make informed decisions about their online presence. By monitoring user behavior in real-time, you can quickly identify issues that may be impacting your site’s performance. You can identify issues such as slow page load times or broken links. You can also track the effectiveness of marketing campaigns and adjust your strategies in real-time based on user behavior.

Setting Up Real-Time Reporting In GA4

To set up real-time reporting in GA4, you will need to create a new Real-Time report and configure it to track the metrics and dimensions that are most relevant to your website or app. Here’s how to get started:

Creating A New Real-Time Report

To create a new real-time report in GA4, navigate to the “Reports” tab and click on “Real-Time” in the left-hand menu.

From there, you can select “Overview” to see a summary of real-time user behavior on your site or app. Or you can create a new report by clicking on the “New Report” button. Here you can see the report as we have already prepared the new report.

Understanding The Real-Time Report Interface

The real-time report interface in GA4 is designed to provide a snapshot of user behavior on your site or app in real-time. The report is divided into several sections, including a map of user locations, a list of active users, and a summary of the top events and pages being viewed. You can customize the report to show specific metrics and dimensions by selecting the relevant options from the left-hand menu.

Key Metrics To Track In Real-Time

This metric shows the number of users currently active on your site or app. It is an important metric to track in real-time as it gives you an idea of how many people are engaging with your content at any given moment.

Active Users

This metric shows the number of pages being viewed on your site or app. It is a useful metric to track in real-time as it helps you identify popular pages and content.


This metric shows the number of events being triggered on your site or app. Events can include button clicks, form submissions, and other user interactions. Tracking events in real-time can help you identify issues with your site’s functionality and user experience.


To know more about GA4 Real Time Reports