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January 28, 2026
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Enable Enhanced Conversion Tracking in Google Ads (SST Pro Plugin)

Enhanced Conversion Tracking must be enabled directly from your Google Ads account.

Steps to enable:

  1. Log in to Google Ads > Go to Goals → Settings
  2. Enable Enhanced Conversions
  3. In the setup method dropdown, select Google Tag Manager

⚠️ Important:

  • Do not select other setup methods such as Google Tag or Google Ads API, as this can cause Enhanced Conversions to stop working correctly.
  • Once Enhanced Conversions are enabled using Google Tag Manager, data will start flowing properly if the tracking setup is complete.
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