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January 27, 2026
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Google Ads Conversions Not Showing (SST Free Plugin)

When conversions do not appear in Google Ads, it is commonly due to configuration, mapping, or consent-related issues. Review the following points to verify the setup.

  • Ensure the conversion action source is set to “Website” in Google Ads.

  • Conversion actions may not be properly mapped or enabled inside the plugin settings.

  • Google Ads account may not be linked correctly with the plugin.

  • Multiple tracking sources or old Google Ads conversion codes can cause conflicts.

Consent settings or ad blockers may prevent conversion tags from firing.

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