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January 27, 2026
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How to Set Up Meta (Facebook) Pixel

You can add your Meta (Facebook) Pixel in the Conversios plugin to enable Facebook tracking on your WooCommerce store.

Meta pixel and conversion api integration

 

Steps

  1. Go to Conversios > Pixel & Analytics > Meta (Facebook) Pixel
  2. Paste your Facebook Pixel ID and click Save

Once saved, the status will change to Active, and the Meta Pixel will start tracking automatically.

Follow this guide to find your Facebook Pixel ID

Want to Enable Facebook Conversion API (CAPI)?

To send server-side purchase and funnel events to Meta, upgrade to Pro plan.

You can verify tracking in:

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