Features of Conversios Meta App

Conversios Meta Conversion API helps Shopify stores track conversions accurately and keep Facebook product data in sync, even when browser tracking is limited.

The app is designed for store owners who want reliable Meta Ads data without complex configuration or code changes.

No-Code Setup

• One-click Facebook Pixel and Meta Conversion API setup
• No coding, scripts, or theme file edits required
• Browser + server-side tracking (Pixel + CAPI)
• Full Shopify funnel coverage

Accurate Facebook Conversion Tracking

The app uses a combination of:

• Facebook Pixel
• Meta Conversion API (CAPI)

This dual tracking method helps capture conversions more reliably by reducing data loss caused by:

• iOS 14+ privacy changes
• Ad blockers
• Browser tracking limitations

As a result, your Meta Ads receive more complete and consistent conversion data.

Multi Facebook Pixel Support

You can connect and use multiple Facebook Pixels with a single Shopify store.

This is useful for:

• Managing multiple ad accounts
• Running campaigns for different brands or regions
• Tracking separate funnels or business units

Each connected pixel receives the same accurate event data.

Supported Shopify Events

Conversios tracks essential Shopify customer actions and sends them to Facebook Pixel and Meta CAPI.

Page & Product Activity

• PageView – When a visitor views any page on your store
• ViewContent – When a product detail page is viewed

Cart Actions

• AddToCart – When a product is added to the cart

Checkout Steps

• InitiateCheckout – When checkout is started
• AddPaymentInfo – When payment details are entered

Purchase

• Purchase – When an order is completed and confirmed on the Shopify Thank You page

Important Note 

Purchase tracking works only when customers land on the Shopify Thank You page after payment.

If a payment gateway does not redirect back to this page, the purchase cannot be tracked.
Most gateways provide a return or redirect option – make sure it is enabled.

However, your payment gateway does not redirect customers to the Shopify Thank You page, which is why purchase tracking is not working. Please contact our support team at [email protected]

Facebook Product Feed & Catalog Sync

The app includes built-in support for Facebook Product Feed (Catalog Sync).

It keeps your Shopify products synced with your Facebook Catalog so ads always reflect correct product data.

Product Feed Capabilities

• Sync Shopify products to Facebook Catalog
• Supports multiple feeds per store
• Filter products by:
  • Vendor
  • Product type
  • Collection
• Product prices follow your store’s primary currency
• Supports manual and automatic product sync
• Syncs product updates such as:
  • Price changes
  • Stock status
  • Product availability

This helps prevent ad rejections and outdated product information.

Real-Time Product Sync Status

You can monitor product feeds directly inside the app, including:

• Feed status
• Number of synced products
• Last update time
• Next scheduled sync

Feeds can be refreshed, viewed, or removed at any time.

Reporting & Insights

Conversios provides a built-in Meta Ads reporting dashboard to review ad performance using Pixel and Conversion API data.

Available in Pro plan only

You can view:

• Campaign-level performance
• Impressions and reach
• Unique clicks
• Ad spend
• Performance breakdown by account, campaign, ad set, ad, age, gender, and country
• Date range selection

This helps you quickly understand how your Meta Ads are performing without switching platforms.

Export and Schedule 

You can:

• Download the report as a white-label PDF with your brand logo
• Schedule weekly email delivery to receive this report in your inbox

Dedicated Support

Get help when you need it.

• Email support available
• Assistance with setup and verification
• Email us at: [email protected]

Plan-wise Feature Comparison