Features of Conversios Google Analytics 4 App for Shopify

Accurate GA4 tracking and reporting for Shopify stores with a no-code setup.

Conversios Google Analytics 4 helps you automatically track ecommerce activity in Google Analytics 4 using a pre-built tag, triggers and variables in Google Tag Manager setup, without editing theme files or adding scripts manually.

No-Code GA4 Setup

• One-click GA4 tracking using a ready-to-use GTM configuration
• No coding, scripts, or theme file edits required

Ecommerce & Purchase Tracking

Automatically tracks key ecommerce events in Google Analytics 4 across the full shopping journey.

Purchase tracking works for Shopify gateways that redirect customers to the Thank You page, including Shop Pay, PayPal, and Shopify Payments.

Supported Shopify Events

Conversios tracks the complete Shopify customer journey using GA4 ecommerce and engagement events, helping you understand how visitors browse, interact, and convert on your store.

Store and Product Browsing

• page_view – When a visitor views any page on your store
• view_item_list – When a collection page or product list is viewed
• select_item – When a visitor clicks on a product from a list or collection
• view_item – When a product detail page is opened

Cart Actions

These events track how shoppers interact with the cart before checkout.

• add_to_cart – A product is added to the cart
• remove_from_cart – A product is removed from the cart
• view_cart – The cart page or cart drawer is viewed

Checkout Steps

These events help identify where customers move forward or drop off during checkout.

• begin_checkout – Checkout process is started
• add_shipping_info – Shipping method is selected
• add_payment_info – Payment method is selected

Purchase

This event confirms successful conversions and revenue.

• purchase – Order is completed and confirmed on the Shopify Thank You page

Important Note 

Purchase tracking works only when customers land on the Shopify Thank You page after payment.

If a payment gateway does not redirect back to this page, the purchase cannot be tracked.
Most gateways provide a return or redirect option – make sure it is enabled.

However, your payment gateway does not redirect customers to the Shopify Thank You page, which is why purchase tracking is not working. Please contact our support team at [email protected]

Other Engagement Events

These events measure user interaction beyond shopping behavior.

• scroll – User scrolls through a page
• form_submit – Any form submission (contact, lead, etc.)
• signup – User creates an account or subscribes
• login – User logs into an account
• email_click – Click on an email address link
• phone_click – Click on a phone number
• address_click – Click on an address or map link
• file_download – File or document download
• article_load – Blog post or content page is loaded

Google Tag Manager Flexibility

• Uses the Conversios GTM container by default
• Paid plans allow using your own GTM container

GA4 Reporting Dashboard

• Built-in GA4 ecommerce reports
• Real-time activity and funnel views (paid plans)
• Export reports as PDF

Export and Schedule

You can:

• Download the report as a white-label PDF with your brand logo
• Schedule weekly email delivery to receive this report in your inbox

Dedicated Support

Get help when you need it.

• Email support available
• Assistance with setup and verification
• Email us at: [email protected]

Plans & Pricing

Plan features and limits are shown below.

Plan Comparison

You can start on the free plan and upgrade anytime.