Feature Overview for Shopify Stores (AIO App)

Conversios Conversion Tracking helps Shopify stores manage multiple tracking pixels, track key ecommerce events, and view conversion performance across platforms from a single app with a no-code setup.

No-Code Setup

• One dashboard for all pixels and Conversion Setup
• No coding, scripts, or theme file edits required
• Browser + server-side tracking (Pixel + CAPI)
• Full Shopify funnel coverage 

Pixel Manager

Supported Platforms

You can connect and manage the following platforms from one dashboard.

Analytics & Advertising

• Google Analytics 4 (GA4)
• Google Ads
• Microsoft Ads (Bing UET)

Social & Advertising Platforms

• Meta (Facebook & Instagram)
• TikTok
• Snapchat
• LinkedIn Insight Tag
• Pinterest Pixel
• X (Twitter) Pixel

User Behavior & Experience Tools

• Microsoft Clarity
• Hotjar
• Crazy Egg

All pixels are added and managed without manually inserting scripts or editing theme files.

Conversion API (CAPI) Support

Conversios Conversion Tracking includes server-side event support to improve conversion accuracy.

Supported CAPI Platforms

• Meta Conversion API
• TikTok Events API
• Snapchat Conversion API

CAPI helps reduce missed conversions caused by browser restrictions and ad blockers by sending events directly from the server.

Supported Shopify Events

Conversios tracks the complete Shopify customer journey using GA4 ecommerce and engagement events, helping you understand how visitors browse, interact, and convert on your store.

Store and Product Browsing

• page_view – When a visitor views any page on your store
• view_item_list – When a collection page or product list is viewed
• select_item – When a visitor clicks on a product from a list or collection
• view_item – When a product detail page is opened

Cart Actions

These events track how shoppers interact with the cart before checkout.

• add_to_cart – A product is added to the cart
• remove_from_cart – A product is removed from the cart
• view_cart – The cart page or cart drawer is viewed

Checkout Steps

These events help identify where customers move forward or drop off during checkout.

• begin_checkout – Checkout process is started
• add_shipping_info – Shipping method is selected
• add_payment_info – Payment method is selected

Purchase

This event confirms successful conversions and revenue.

• purchase – Order is completed and confirmed on the Shopify Thank You page

Important Note 

Purchase tracking works only when customers land on the Shopify Thank You page after payment.

If a payment gateway does not redirect back to this page, the purchase cannot be tracked.
Most gateways provide a return or redirect option – make sure it is enabled.

However, your payment gateway does not redirect customers to the Shopify Thank You page, which is why purchase tracking is not working. Please contact our support team at [email protected]

Other Engagement Events

These events measure user interaction beyond shopping behavior.

• scroll – User scrolls through a page
• form_submit – Any form submission (contact, lead, etc.)
• signup – User creates an account or subscribes
• login – User logs into an account
• email_click – Click on an email address link
• phone_click – Click on a phone number
• address_click – Click on an address or map link
• file_download – File or document download
• article_load – Blog post or content page is loaded

Built-In Reporting Dashboard

View performance data directly inside your Shopify admin.

Available reports include:

• GA4 Ecommerce report
• GA4 Realtime report (paid plans)
• Google Ads performance report (paid plans)
• Meta Ads Insights report (paid plans)

Reports pull data directly from connected platforms.

Export and Schedule 

You can:

• Download the report as a white-label PDF with your brand logo
• Schedule weekly email delivery to receive this report in your inbox

Dedicated Support

Get help when you need it.

• Email support available
• Assistance with setup and verification
• Email us at: [email protected]

Plan-wise Feature Comparison

Order Tracking & Pricing

Pixel Manager

Supported platforms (available across all plans):

Google Analytics 4 (GA4), Google Ads, Microsoft Ads (Bing UET), Meta (Facebook & Instagram), TikTok, Snapchat, LinkedIn Insight Tag, Pinterest, X (Twitter), Microsoft Clarity, Hotjar, Crazy Egg.

Pixel Manager – Plan Comparison

Conversion API (CAPI)

Ecommerce & Engagement Events

Reporting & Insights