Feature Overview (AIO CAPI Pro Plugin)
The Conversios All-in-One CAPI Pro Plugin helps WooCommerce stores track customer actions, advertising performance, and product data accurately using browser-based tracking combined with server-side event delivery.
It is built for store owners who want reliable conversion tracking, improved ad optimization, unlimited product feed sync, and deeper reporting insights- without managing code or multiple plugins.
Tracking & Conversion Setup (No Coding Required)
CAPI Pro lets you connect advertising and analytics platforms without editing theme files or adding custom scripts.
Tracking is managed through Conversios’ Google Tag Manager setup to keep implementations consistent and easy to maintain.
Supported Pixel Integrations
- Google Tag Manager (GTM)
Use Conversios’ managed GTM setup or connect your own GTM container for advanced control and use Basic or Advance V2 Consent Mode Setup. - Google Analytics 4 (GA4)
Track standard ecommerce events such as product views, add to cart, checkout steps, and purchases using GA4’s recommended event structure. - Google Ads
Track remarketing audiences, purchase conversions, and enhanced conversions to improve attribution and campaign optimization. - Meta (Facebook) Pixel + Conversions API (CAPI)
Track key browser-based ecommerce events such as ViewContent, AddToCart, InitiateCheckout, and Purchase using the Meta Pixel.
In addition, Meta Conversions API (CAPI) sends the same events server-side, improving data accuracy, reducing tracking loss from ad blockers or browser restrictions, and ensuring more reliable conversion reporting for Meta Ads.
- TikTok Pixel + Conversions API (CAPI)
Track visitor actions and conversion events for TikTok Ads through the TikTok Pixel on the browser.
With TikTok Conversions API (CAPI) enabled, events are also sent directly from the server, helping maintain consistent tracking, improving attribution, and increasing campaign optimization accuracy.
- Snapchat Pixel + Conversions API (CAPI)
Track key funnel events and purchase-related actions for Snapchat campaigns using the Snapchat Pixel.
By adding Snapchat Conversions API (CAPI), conversion events are sent server-side, ensuring higher data reliability, better match quality, and improved performance measurement even when browser tracking is limited.
- Pinterest Tag
Enable standard ecommerce event tracking for Pinterest Ads. - LinkedIn Insight Tag
Track conversions and build retargeting audiences. - Microsoft Ads (UET Tag)
Track ecommerce and lead events using account-based UET integration. - X (Twitter) Pixel
Track visitor activity and conversion events for X Ads.
Heatmap and Session Recording Tools
- Microsoft Clarity
- Hotjar
- Crazy Egg
If you are unsure where to find your GTM Container ID, GA4 Measurement ID, or Pixel ID, follow the platform-specific “How to Find Your ID” guides before connecting them..
Browser + Server Event Delivery (CAPI Support)
CAPI Pro supports sending conversion events using a combination of browser-based tracking and server-based event delivery for supported advertising platforms.
This dual approach helps improve event reliability by reducing data gaps caused by browser restrictions, ad blockers, and privacy updates – while keeping setup simple and fully managed inside the plugin.
Supported CAPI Platforms
- Meta (Facebook)
- TikTok
- Snapchat
The same ecommerce events tracked in the browser can also be delivered via platform-supported APIs to improve attribution quality and ad optimization signals.
Note:
To track all platforms using server-side events with maximum accuracy, upgrade to the Conversios Server-Side Tracking Plugin, built for complete server-side event handling and routing.
Supported Woocommerce Events
Conversios tracks the complete WooCommerce shopping journey using standard GA4 ecommerce and engagement events.
Store and product browsing
- page_view: Page visit
- view_item_list: Category or product list view
- select_item: Product click
- view_item: Product detail page
Cart actions
- add_to_cart: Add product to cart
- remove_from_cart: Remove product from cart
- view_cart: Cart page view
Checkout steps
- begin_checkout: Checkout started
- add_shipping_info: Shipping method selected
- add_payment_info: Payment method selected
Orders and purchase
- purchase: Order completed
- refund: Order refunded
Other GA4 engagement events
- scroll: Scroll depth tracking
- form_submit: Form submissions
- signup: User sign-up
- login: User login
- email_click: Email link clicks
- phone_click: Phone number clicks
- address_click: Address or map clicks
- file_download: File download tracking
- article_load: Content or article load events
Note: Add to cart works out of the box for standard WooCommerce themes. Stores using drawer carts, AJAX carts, or custom flows may require customization. For help, contact [email protected]
Consent Mode v2 Support
The CAPI Pro plan supports Google Consent Mode v2 to ensure analytics and advertising respect user consent.
- Works with your existing CMP (no consent banner provided by Conversios)
- Sends or blocks tracking based on CMP consent signals
- Supports consent-based server-side tracking
- Helps maintain compliance while preserving data quality where consent is given
For setup and configuration, contact [email protected].
Product Feed Sync
CAPI Pro includes expanded product feed capabilities with no product limits for advertising and catalog platforms.
Included Features
- Product feed creation per platform
- Real-time API-based feed synchronization
- Unlimited products per feed
- Platform-specific feed formatting
- Attribute and category mapping
- Feed status and sync monitoring
- Feed management actions such as Edit, Duplicate, and Delete
Supported platforms
- Google Merchant Center
- Microsoft Merchant Center
- Meta Catalog
- TikTok Catalog
Reporting & Insights (Overview)
The Conversios All-in-One CAPI Pro Plugin includes built-in reports that help you review traffic, conversions, and ad performance directly inside WordPress.
These reports are designed to help you validate tracking, understand user behavior, and compare platform performance without switching tools.
Included Reports
CAPI Pro provides access to the following report categories:
- GA4 General Reports
High-level insights into visitor activity, engagement, pages, devices, locations, and realtime traffic. - GA4 eCommerce Reports
Funnel and product-level insights showing how users move from product views to purchases, including drop-offs and revenue contribution. - Google Ads Reports
Campaign, keyword, and search-term performance with metrics such as impressions, clicks, conversions, sales, cost, and ROAS. - Meta Ads Reports
Campaign-level performance from connected Meta Ads accounts, including spend, reach, clicks, and purchases, with audience breakdown options.